Hershey’s kisses with personalized videos from buyers
Overview Hershey’s reimagined the gifting experience in Southeast Asia with a groundbreaking campaign powered by BrandLens. By enabling customers to attach personalized video messages to Hershey’s Kisses boxes, this activation transformed chocolate gifting into a deeply emotional and memorable gesture. Through this seamless integration of technology and creativity, Hershey’s achieved extraordinary consumer engagement and set a … Continue reading Hershey’s kisses with personalized videos from buyers
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