The Real Definition of UGC (Beyond Influencers and Creators)
25 Apr, 2024
lana
User-Generated Content (UGC) is often associated with consumer-generated media, influencer collaborations, or customer testimonials....
FTC’s New Rules on Deceptive Endorsements, Reviews and UGC
11 Mar, 2024
lana
FTC's New Rules on Deceptive Endorsements, Reviews and UGC Online endorsements and reviews often influence...
12 Ways to Use UGC Beyond Social Media
13 Jan, 2024
lana
Wait. Is it possible to use UGC beyond Social Media? Well, of course, yes! User-generated...
Celebrating Our Victory at Glendale Tech Week’s Pitchfest
17 Oct, 2023
lana
Greetings, dear readers and supporters of BrandLens. We come to you today with humility and...
Psychology of UGC: Why People Love It?
3 Oct, 2023
lana
Trust is the lifeblood of effective marketing, and in today's fast-paced advertising world, it's more...
User Generated Content (UGC) vs. AI-Generated Content: A Comprehensive Comparison
29 Aug, 2023
lana
ChatGPT, Bing, Google Bard AI, Jasper AI...the number of AI bots is increasing rapidly every...
How User-Generated Content (UGC) Can Boost Your Ecommerce Sales
20 Jul, 2023
lana
In today's digital landscape, simply showcasing a product on a website is no longer enough...
5 Common Types of UGC Videos Your Brand Will Benefit from
7 Jun, 2023
lana
In today's digital landscape, user-generated content (UGC) has become invaluable for brands looking to connect...
Community-Led Growth: What it is and Why it is Important
5 May, 2023
lana
Whether your brand has 20 or 1 million customers, you have your own brand loyalists...
Macro, Micro, Nano Influencers and Creators: What’s next?
24 Mar, 2023
lana
Why is influencer marketing thriving? Influencer marketing is thriving and has become a popular marketing...
Communities, Culture, and Trends
28 Feb, 2022
vahag
Communities, Culture, and Trends Bill Gates once said: "Content is the king," and it still...
