The challenge
A creative digital agency had a challenge to consistently create compelling content with creators that seamlessly integrated with rapidly evolving trends on platforms like TikTok and Instagram.
Efficient communication of video recording instructions, as well as the process of receiving and providing feedback, have proved to be a time-consuming endeavor. Additionally, recreating a video with precision for different creators presented significant hurdles. Therefore, the agency sought a solution to streamline content replication, ensuring precise timing, flawless voiceovers, and high video quality.
The Solution
The agency has adopted a new strategy utilizing the BrandLens platform to replicate popular videos on TikTok and Instagram. Here’s how the process works:
First, the agency identifies the latest trends on both Instagram and TikTok. Then, they replicate these trends on BrandLens with precise instructions on camera and timing. Next, the creators use these instructions to produce video clips. Finally, they incorporate branded assets into these clips and use the content to advertise on TikTok or Instagram for specific brands.
This integrated solution has not only saved time but has also elevated the agency’s ability to craft effective campaigns, enhancing brand visibility and engagement for their clients.
The results
100% conversion rate
20,000 and more videos made
The campaign is ongoing. The numbers rise each day.
Sign up for your free trial and test your own campaigns. BrandLens Pricing.
Project Details
- Category: Marketing
