What Is a UGC Creator? | BrandLens
22 Apr, 2025
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What Is a UGC Creator? If you’ve been online in the last year, you’ve probably...
Real Is the New Viral: Why Brands Are Embracing Unpolished UGC
11 Apr, 2025
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Authentic User-Generated Content: Why Real Is the New Viral Authentic user-generated content is taking over...
The Power of Video Co-Creation: How Brands and Consumers Can Build Content Together
4 Mar, 2025
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Why Video Co-Creation is the Future of Marketing In today’s digital world, content isn’t just...
Employee-Generated Content Explained
26 Feb, 2025
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Hey there, friend! Picture this: you’re sitting in the company break room, sipping a cup...
How Agencies Can Use BrandLens to Offer UGC Collection as a Service
23 Feb, 2025
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User-generated content (UGC) has become a cornerstone of modern marketing, offering authenticity that traditional advertising...
Why Consumers Want to Be Involved: Building Trust Through Collaborative Content
19 Feb, 2025
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Imagine this: You’re scrolling through Instagram, and you see a slick ad for a new...
The Science of Participation: Why People Love to Co-Create with Brands
12 Feb, 2025
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In today's dynamic marketplace, the relationship between consumers and brands has evolved from a one-way...
Mastering Social Video: The Best Online Video Editing Tools for Scroll-Stopping Content
11 Feb, 2025
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In the ever-evolving landscape of social media and vertical video content, design isn’t about fluff—it’s...
Vertical Impact: A Veteran Marketer’s Unfiltered Review of Online Video Editing Tools for Social Media
10 Feb, 2025
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In the high-octane world of social media, your videos must cut through the clutter and...
The Power of Video in Government & Non-Profit Initiatives
3 Feb, 2025
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How Video is Changing the Way We Engage, Advocate, and Inspire In an era where...
The FTC on Fake Reviews: Staying Compliant and Building Trust
28 Jan, 2025
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The FTC's New Rule on Fake Reviews: Staying Compliant and Building Trust In August 2024,...
Top 5 Reasons Personal Injury Lawyers Should Leverage Video Testimonials
27 Jan, 2025
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Top 5 Reasons Personal Injury Lawyers Should Leverage Video Testimonials In the competitive world of...
